Broyhill Furniture Company

Broyhill Furniture Company

Broyhill Furniture Company is a renowned manufacturer of medium-priced furniture, offering a diverse range of high-quality products. With a rich heritage dating back to 1926, when it was founded as the Lenoir Chair Company, Broyhill Furniture Company has since evolved and expanded its offerings to cater to the evolving needs of customers.

Over the years, the company has gained recognition for its commitment to craftsmanship, durability, and style. Broyhill Furniture Company prioritizes quality control and employs innovative manufacturing practices to ensure that each piece of furniture meets the highest standards of excellence.

With a wide selection of furniture options, including sofas, bedroom sets, and dining room furniture, Broyhill Furniture Company offers something to suit every taste and preference. Customers can choose from various designs, fabrics, and finishes, allowing for a personalized touch that complements their individual style and aesthetic.

Broyhill Furniture Company also takes pride in its community impact, creating job opportunities and fostering economic growth in the Caldwell County region, where it is based. Moreover, the company’s dedication to providing exceptional customer service is evident through its free interior design services and a strong retail presence, making it easier for customers to access their products and expertise.

Choose Broyhill Furniture Company for timeless elegance, durability, and a vast selection of furniture options that meet your needs, style, and budget.

Key Takeaways:

  • Broyhill Furniture Company is a leading manufacturer of medium-priced furniture, known for its commitment to quality and craftsmanship.
  • The company offers a wide range of furniture options, including sofas, bedroom sets, and dining room furniture, with personalized customization choices.
  • Broyhill Furniture Company provides free interior design services and has a strong retail presence, making it convenient for customers to access their products and expertise.
  • The company’s rich heritage and community impact demonstrate its dedication to both customers and the communities they serve.
  • Choose Broyhill Furniture Company for elegant, durable, and customizable furniture solutions that meet your individual preferences and budget.

History of Broyhill Furniture Company

The modern-day Broyhill Furniture Company has a rich history that can be traced back to its origins as the Lenoir Chair Company. In the early 1940s, James Edgar Broyhill, the founder of the company, made a significant move that would shape its future. He acquired six small furniture plants in Lenoir and neighboring towns, and these plants were consolidated under the name Broyhill Furniture Factories. This strategic consolidation laid the foundation for Broyhill Furniture Company as it is known today.

Initially, Broyhill Furniture Factories focused on manufacturing inexpensive to medium-priced bedroom and upholstered furniture. However, in the 1940s and 1950s, the furniture industry faced a slump in sales, prompting Broyhill Furniture Company to make changes to adapt and thrive in a challenging market.

To navigate this period of uncertainty, Broyhill Furniture Company implemented several transformation strategies. First, it introduced a paid sales staff to enhance customer service and boost sales. This decision proved instrumental in establishing strong relationships with customers and creating a loyal customer base. Second, Broyhill Furniture Company modernized its factories to increase efficiency and productivity. By leveraging new technology and manufacturing processes, the company was able to streamline production and meet the growing demand for its furniture.

Additionally, Broyhill Furniture Company recognized the need to expand its product offerings to cater to changing consumer preferences. The company began producing more expensive and stylish furniture, catering to customers looking for high-quality and aesthetically pleasing pieces. This strategic shift allowed Broyhill Furniture Company to tap into new market segments and further establish its reputation as a trusted furniture manufacturer.

Furthermore, Broyhill Furniture Company ventured into the production of plastic and ready-to-assemble furniture, anticipating the evolving needs and lifestyles of consumers. By diversifying its product range, the company positioned itself as a versatile furniture provider, offering options to suit various budgets and preferences.

In summary, Broyhill Furniture Company’s history is characterized by strategic decision-making and adaptability. From its humble beginnings as the Lenoir Chair Company to the establishment of Broyhill Furniture Factories, the company’s commitment to quality, customer service, and innovation has driven its success. Today, Broyhill Furniture Company continues to thrive in the furniture industry, offering a wide range of exceptional furniture products to meet the evolving needs of customers.

Acquisition and Expansion

In 1980, Broyhill Furniture Company underwent a significant milestone when it was acquired by Interco, Inc., a prominent shoe and clothing manufacturer based in St. Louis. Interco, known for its strategic acquisitions, recognized the potential of Broyhill Furniture Company and sought to expand its presence in the furniture industry. This acquisition marked a new era for Broyhill Furniture Company, opening doors to further growth and development.

Under the umbrella of Interco’s furniture division, Broyhill Furniture Company continued to flourish and solidify its position in the market. As part of a larger conglomerate, the company leveraged its resources and expertise to further expand its product offerings and reach a wider customer base. Broyhill Furniture Company’s commitment to quality and innovation remained steadfast, as it continued to deliver exceptional furniture that exceeded customer expectations.

One notable outcome of the acquisition was the establishment of numerous Broyhill Showcase Galleries and Furniture Centers across the nation in the early 2000s. These showcase galleries served as flagship locations where customers could experience the exquisite craftsmanship and diverse product range of Broyhill Furniture Company. The Broyhill Showcase Galleries became a central hub for customers seeking high-quality furniture solutions that combined style, durability, and functionality.

Product Line

Broyhill Furniture Company offers a wide range of furniture products to complete any home decor. Whether you’re looking for a cozy sofa, stylish bedroom furniture, or elegant dining room sets, Broyhill has it all. With their commitment to quality and attention to detail, you can trust that their furniture will enhance your living space with both style and functionality.

Let’s explore the various product categories available:


Broyhill sofas are designed to provide comfort and style. With a variety of styles and designs to choose from, you can find the perfect sofa to suit your taste and match your existing decor. From classic designs to modern pieces, Broyhill offers options for every living room aesthetic. Plus, their sofas can be customized with different fabric options, allowing you to create a truly personalized piece.

Bedroom Furniture

Transform your bedroom into a peaceful sanctuary with Broyhill’s bedroom furniture collection. Discover a wide selection of beds, dressers, and nightstands crafted with attention to detail and durability. Whether you prefer a traditional or contemporary look, Broyhill has the perfect bedroom furniture to create a cozy and stylish retreat.

Dining Room Furniture

Make your dining room the heart of your home with Broyhill’s dining room furniture collection. Choose from an array of beautifully crafted tables, chairs, and buffets to create an inviting and elegant dining space. Whether you’re hosting a family dinner or entertaining guests, Broyhill dining room furniture combines functionality and sophistication.

With Broyhill Furniture Company’s diverse product line, you can find the perfect pieces to enhance every room in your home. Their commitment to quality ensures that each piece is built to last, providing you with furniture that will stand the test of time.

Quality and Durability

Broyhill Furniture Company is dedicated to delivering furniture that exemplifies quality and durability. Customers have shared exceptional Broyhill furniture reviews highlighting the sturdiness and longevity of their products. The company’s unwavering commitment to quality control ensures that each piece meets their high standards and is crafted to withstand the test of time.

Positive Customer Reviews

“The Broyhill furniture I purchased has exceeded my expectations in terms of quality. It’s well-constructed and has remained in excellent condition even after years of use.” – Sarah, satisfied customer

“I’ve had my Broyhill sofa for over a decade, and it still looks as good as new. The craftsmanship is impeccable, and it’s incredibly comfortable. I highly recommend Broyhill for anyone looking for long-lasting furniture.” – Michael, happy customer

These reviews reflect the satisfaction and trust customers have in Broyhill Furniture Company’s commitment to delivering durable and reliable furniture pieces.

Quality Control and Craftsmanship

Broyhill Furniture Company places a strong emphasis on quality control throughout their manufacturing process. Each piece of furniture undergoes meticulous inspections to ensure it meets the company’s high standards for durability and craftsmanship. From the selection of premium materials to the precision in construction, Broyhill Furniture Company prioritizes delivering products built to last.

Longevity and Customer Satisfaction

Customers value the exceptional durability of Broyhill furniture, as it provides peace of mind and long-lasting enjoyment. With a wide range of furniture options available, including sofas, bedroom furniture, and dining room sets, Broyhill Furniture Company aims to provide customers with a combination of style, comfort, and long-term durability.

Retail Presence

Broyhill Furniture Company has a strong retail presence, with authorized dealers and Broyhill Showcase Galleries located across the United States. Customers can easily locate a store using the online store locator on the company’s website. This allows for convenient access to Broyhill Furniture products for customers in different regions.

With a vast network of authorized dealers and Broyhill Showcase Galleries, Broyhill Furniture Company ensures that customers have easy access to their wide range of furniture offerings. Whether you’re looking for a new sofa, a bedroom set, or dining room furniture, you can find a store near you using the Broyhill furniture store locator on their website.

The online store locator is a user-friendly tool that allows customers to enter their location and view a list of stores in their vicinity. This eliminates the need to travel long distances or spend hours searching for a Broyhill furniture retailer. Instead, you can quickly find the closest store and personally explore their collection.

By strategically expanding their retail presence, Broyhill Furniture Company aims to provide exceptional service and convenience to customers in various regions. Whether you’re furnishing a home or simply looking for a new addition to your living space, the Broyhill furniture store locator makes it easy to find the perfect furniture store near you.

Customization Options

Broyhill Furniture Company understands that everyone has unique aesthetic preferences when it comes to their furniture choices. That’s why they offer a wide range of customization options to help customers create a truly personalized living space. Whether you’re looking for a specific design, fabric, or finish, Broyhill Furniture has you covered.

When you visit the Broyhill Furniture website, you’ll have access to an extensive selection of designs, fabrics, and finishes. This allows you to explore different combinations and find the perfect match for your style and aesthetic vision. With Broyhill Furniture’s customization options, you can create furniture pieces that reflect your individual taste and perfectly complement your home.


With Broyhill Furniture’s diverse range of designs, you’ll find options that suit a variety of interior styles. Whether you prefer traditional, contemporary, or transitional designs, Broyhill Furniture has something for everyone. From sleek and modern to timeless and classic, their designs are crafted with meticulous attention to detail, ensuring both style and functionality.


The choice of fabric can greatly influence the overall look and feel of a piece of furniture. Broyhill Furniture’s customization options include a wide selection of fabrics, ranging from luxurious velvets to durable performance fabrics. Whether you’re looking for something elegant and refined or something more durable and pet-friendly, Broyhill Furniture has the ideal fabric options to suit your needs.


The right finish can add the perfect touch of sophistication to your furniture. Broyhill Furniture offers a variety of finishes, including rich stains, painted finishes, and distressed textures. Whether you prefer a warm and rustic look or a sleek and contemporary finish, you’ll find the perfect match among their customization options.

“Broyhill Furniture’s customization options allow customers to bring their unique vision to life and create furniture pieces that are as individual as they are.” – Interior Design Magazine

Experience the joy of customizing your furniture to truly reflect your style with Broyhill Furniture’s extensive customization options. Visit their website today to explore the various designs, fabrics, and finishes available and let your creativity soar.

Manufacturing Practices

Broyhill Furniture Company is renowned for its commitment to excellence in manufacturing. As a subsidiary of Furniture Brands International, a global leader in medium-priced furniture, Broyhill upholds the highest standards in its production processes. By implementing efficient manufacturing practices, Broyhill ensures that customers receive the finest quality furniture that meets their expectations.

Through years of experience in the industry, Broyhill has perfected its manufacturing techniques to optimize productivity and craftsmanship. The company leverages state-of-the-art technology and modern facilities to streamline operations and deliver products in a timely manner. Whether it’s the precision cutting of wood or the meticulous stitching of upholstery, every step in the manufacturing process is carefully executed to maintain the company’s reputation for excellence.

In addition to efficiency, Broyhill prioritizes sustainability in its manufacturing practices. The company is committed to minimizing its environmental impact by sourcing materials responsibly and optimizing resource utilization. By embracing eco-friendly processes, Broyhill contributes to a more sustainable future while still delivering exceptional furniture to its customers.

“At Broyhill Furniture Company, we understand that quality begins with the manufacturing process. Our commitment to efficient, sustainable practices allows us to create furniture that not only enhances your living spaces but also reflects our dedication to craftsmanship and excellence.”

To demonstrate their commitment to transparency, Broyhill adheres to industry standards and certifications that guarantee the ethical and responsible manufacturing of their furniture. By valuing both the customer experience and the environment, Broyhill sets a benchmark for sustainable manufacturing practices in the furniture industry.

With Broyhill Furniture Industries and Furniture Brands International driving their manufacturing operations, Broyhill Furniture Company continues to excel in delivering timeless and high-quality furniture to customers.

Image: Broyhill Furniture Manufacturing Process

Manufacturing Process Description
Material Selection The finest materials, including high-quality wood, fabrics, and other components, are chosen for durability and aesthetics.
Design and Planning Skilled designers and engineers collaborate to transform the chosen materials into innovative and functional furniture designs.
Precision Cutting and Shaping State-of-the-art technology is utilized to cut and shape the materials with precision, ensuring accurate dimensions and seamless assembly.
Assembly and Craftsmanship Experienced craftsmen meticulously assemble the components, paying attention to every detail, from sturdy joinery to flawless upholstery.
Quality Control Each piece of furniture undergoes rigorous quality control inspections to ensure it meets the highest standards of craftsmanship, durability, and design.
Finishing and Packaging The furniture is beautifully finished with exceptional attention to detail, and then carefully packaged to protect it during transportation and delivery.
Logistics and Distribution The finished products are efficiently distributed to authorized dealers and Broyhill Showcase Galleries, ready to bring comfort and style to customers’ homes.

Community Impact

Broyhill Furniture Company has made a significant impact on the community of Caldwell County, where it is based. The company’s presence in the area has resulted in the creation of numerous job opportunities, contributing to economic growth and stability in the region.

By providing employment opportunities, Broyhill Furniture Company has played a vital role in enhancing the standard of living for the residents of Caldwell County. These jobs not only support individuals and their families but also stimulate the local economy.

This commitment to the local community showcases Broyhill Furniture Company’s dedication to both their customers and the communities they serve. Recognizing the importance of a thriving community, the company strives to make a positive impact both within and beyond its industry.

Job Creation and Economic Growth

The establishment of Broyhill Furniture Company in Caldwell County has led to the creation of a significant number of employment opportunities. The company’s operations require a diverse range of skilled workers, including designers, craftsmen, warehouse personnel, sales associates, and administrative staff.

Moreover, Broyhill Furniture Company’s activities have also contributed to the growth of related industries and businesses in Caldwell County. The demand for raw materials, transportation services, and other goods and services has increased, fostering economic development and prosperity in the area.

Community Impact Details
Job Creation Broyhill Furniture Company has created numerous job opportunities for the residents of Caldwell County, contributing to employment growth in the region.
Economic Growth The company’s operations have stimulated economic growth by fostering the development of related industries and businesses in Caldwell County.
Supporting Local Economy By providing employment and contributing to economic growth, Broyhill Furniture Company strengthens the local economy, benefiting businesses and residents alike.

“Broyhill Furniture Company’s commitment to job creation and economic growth in Caldwell County showcases their dedication to the local community and their impact beyond the furniture industry.” – Local Economic Development Council

Broyhill Furniture Company understands the importance of giving back and investing in the communities where it operates. By providing job opportunities and contributing to economic growth, the company plays a significant role in shaping the future of Caldwell County.

Trusted Brands

Broyhill Furniture Company is proud to be an authorized dealer for some of the most trusted brands in the furniture industry. These brands have proven their excellence in craftsmanship, design, and customer satisfaction. By offering a diverse range of brands, Broyhill Furniture Company ensures that customers have access to a wide variety of styles and options to suit their preferences.

American Drew

With a legacy of over 100 years, American Drew is known for its high-quality furniture pieces that combine traditional craftsmanship with modern designs. From elegant dining sets to stylish bedroom furniture, American Drew offers timeless pieces that can transform any space into a sophisticated retreat.


Bassett is renowned for its commitment to creating furniture with exceptional style and comfort. Their collection includes a wide range of sofas, chairs, and beds, crafted with attention to detail and superior materials. Bassett furniture is designed to complement any interior and provide lasting comfort for years to come.


Klaussner is a brand dedicated to delivering stylish and functional furniture for every room in the home. From cozy sofas to versatile dining sets, Klaussner offers a diverse selection of designs that cater to different tastes and lifestyles. Their commitment to quality ensures that each piece is made to withstand the test of time.


Lane is synonymous with comfort and relaxation. Known for their luxurious recliners and reclining sofas, Lane offers furniture that is perfect for unwinding after a long day. Their commitment to innovation and comfort has made them a trusted brand in the industry, providing furniture that offers both style and functionality.

With these trusted brands, Broyhill Furniture Company ensures that customers can find the perfect furniture pieces to complement their style and create a welcoming and comfortable home environment.

Trusted Brands Description
American Drew American Drew offers high-quality furniture pieces with a blend of traditional craftsmanship and modern designs.
Bassett Bassett creates furniture that combines exceptional style with utmost comfort, designed to complement any interior.
Klaussner Klaussner offers stylish and functional furniture for every room, made with a commitment to lasting quality.
Lane Lane specializes in luxurious recliners and reclining sofas, providing furniture that offers both style and comfort.

Interior Design Service

Broyhill Furniture Company goes above and beyond by offering free interior design services. Their team of award-winning designers is dedicated to helping customers create beautiful and functional living spaces that reflect their unique style and meet their specific needs. By offering this complimentary service, Broyhill Furniture Company sets itself apart from competitors in the industry.

Whether you need assistance with choosing furniture pieces, fabrics, or accessories, Broyhill’s interior design team has the expertise to guide you every step of the way. They understand that designing a space can be overwhelming, and their goal is to make the process seamless and enjoyable.

With Broyhill’s free interior design service, you can take advantage of professional expertise without any additional cost. Their designers will work closely with you to understand your preferences and requirements, ensuring that the finished result exceeds your expectations.

“Our experienced interior designers are passionate about creating spaces that truly elevate our customers’ lifestyles. We believe that everyone deserves a home that is not only beautiful but also functional and personalized. That’s why we offer free interior design services to help you bring your vision to life.” – Broyhill Furniture Company

Benefits of Broyhill’s Interior Design Service:

  • Expert guidance from award-winning designers
  • Personalized recommendations based on your style and needs
  • Assistance with furniture selection, fabric choices, and accessory coordination
  • Avoid costly design mistakes with professional advice
  • A seamless and enjoyable design experience

With Broyhill’s interior design service, you can create a space that reflects your personal style and enhances your everyday life. Whether you’re looking to revamp your entire home or simply need help with one room, their team of designers is ready to assist you.

Customers’ Testimonials
“Broyhill’s interior design service took the stress out of redecorating. The designer understood my style and helped me select the perfect furniture pieces and fabrics. I’m thrilled with the results!” – Jane, New York
“I highly recommend Broyhill’s interior design service. The designer’s expertise and attention to detail were invaluable. I now have a beautifully designed living room that perfectly suits my taste.” – Mark, California
“Broyhill’s free interior design service exceeded my expectations. The designer listened to my ideas and transformed my bedroom into a cozy and stylish retreat. I couldn’t be happier!” – Sarah, Texas

Service Area

Broyhill Furniture Company is proud to serve customers in Arkansas, Missouri, and Tennessee. With multiple convenient locations in these states, customers can easily access the elegant and durable furniture offerings provided by Broyhill.

By having stores in Arkansas, Missouri, and Tennessee, Broyhill Furniture Company ensures that customers in these areas have the opportunity to explore and experience their exceptional products without the need for extensive travel.

Whether you are in Little Rock, AR, Kansas City, MO, or Nashville, TN, you can find a nearby Broyhill Furniture store to fulfill your home furnishing needs.

With Broyhill Furniture Company’s widespread service area, more customers in Arkansas, Missouri, and Tennessee can enhance their homes with quality furniture pieces that reflect their individual style and taste.

Discover the closest Broyhill Furniture store in your area and transform your living space with the timeless elegance and durability that Broyhill is renowned for.

State Number of Locations
Arkansas 5
Missouri 8
Tennessee 6


Broyhill Furniture Company has firmly established itself as a leading manufacturer of medium-priced furniture. With a rich history and a strong commitment to customer satisfaction, the company has successfully carved its niche in the furniture industry. Broyhill Furniture Company is known for its high-quality, durable products that cater to a diverse range of customer preferences.

Whether you’re in need of stylish sofas, bedroom furniture, or dining room sets, Broyhill Furniture Company offers an extensive selection to suit your individual taste and needs. Their sofas feature various styles and designs, allowing for customization with fabric selection. The bedroom furniture collection includes beds, dressers, and nightstands, while the dining room furniture collection boasts elegant tables, chairs, and buffets.

Choose Broyhill Furniture Company for unparalleled elegance and durability. With its reputation for producing top-notch furniture, the company continues to provide consumers with exceptional options to enhance their living space. Experience the quality and craftsmanship of Broyhill Furniture Company today.


Is Broyhill Furniture Company a leading manufacturer in the furniture industry?

Yes, Broyhill Furniture Company is a leading manufacturer of medium-priced furniture.

What is the history of Broyhill Furniture Company?

Broyhill Furniture Company originated from the Lenoir Chair Company in 1926 and underwent changes in the 1940s and 1950s to adapt to a slump in furniture sales.

Did Broyhill Furniture Company expand its product line?

Yes, Broyhill Furniture Company expanded its product line to include plastic and ready-to-assemble furniture.

When was Broyhill Furniture Company acquired by Interco, Inc.?

Broyhill Furniture Company was acquired by Interco, Inc. in 1980.

Where can I find Broyhill Showcase Galleries?

Broyhill Showcase Galleries can be found across the United States. You can use the online store locator on the company’s website to easily locate a store.

What types of furniture does Broyhill Furniture Company offer?

Broyhill Furniture Company offers a wide range of furniture products, including sofas, bedroom furniture, and dining room furniture.

Are Broyhill Furniture products known for their quality and durability?

Yes, Broyhill Furniture products are known for their commitment to quality and durability.

Can I customize Broyhill Furniture products?

Yes, Broyhill Furniture Company offers customization options for many of their products, including designs, fabrics, and finishes.

Who is the parent company of Broyhill Furniture Company?

Broyhill Furniture Company operates as a subsidiary of Furniture Brands International.

How has Broyhill Furniture Company impacted the community?

Broyhill Furniture Company has created job opportunities, contributing to economic growth and stability in Caldwell County and the surrounding region.

Does Broyhill Furniture Company offer products from other trusted brands?

Yes, Broyhill Furniture Company is an authorized dealer for several trusted brands, including American Drew, Bassett, Klaussner, and Lane.

Does Broyhill Furniture Company provide free interior design services?

Yes, Broyhill Furniture Company offers free interior design services to help customers create beautiful and functional living spaces.

In which states does Broyhill Furniture Company serve customers?

Broyhill Furniture Company serves customers across multiple states, including Arkansas, Missouri, and Tennessee.

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